The Next Future President of the U.S.A. Must Be Able to Do THIS

September 20th, 2012

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I’ve been thinking a lot about the upcoming presidential election. It does seem like this election has significantly more weight behind it than any election in my lifetime, although I’m sure people could argue that either way. I do think this election is a real important one. That’s why I encourage everyone in my office to vote! One site that allows you to do it is: http://www.rockthevote.org/. If you haven’t registered yet, do it so you can vote on election day. I hope all entrepreneurs in town encourage their team members to vote.

When I think about what’s important to me in a candidate, a whole long list comes to mind. I want that person to be smart, aggressive, a great negotiator, respected and respectful. I care about making sure my life is the best it can possibly be. I care about my family and my friends and their lives. I care about causes I care about. I’m like 99% of people in that I have my own strong views on certain things, and other things I don’t seem to give a shit about. There are a solid 10-20 core issues I’ve found people are taking into consideration for their decision on this upcoming election.

It turns out, most people I talk to are pretty well decided on who they are going to vote for for President. Out of the 30 people I asked “Who are you going to vote for in the next presidential election?” each one of them had a definite answer on one candidate or the other. I then asked whether or not they would entertain the idea of switching their vote to the other candidate. 29 out of the 30 said flat out “no.”

Which got me to thinking…

I’m not on the inside of President Obama and Governor Mitt Romney’s campaigns, but I imagine they are likely no longer focused on SWITCHING votes but are instead focused on inspiring their followers to do two things:

1. Show up, and

2. Bring their friends, neighbors, and family to the election booth with them. 

This election is going to be about showing up. Not switching votes.

If you are to expand any energy at all, it should be to drive/walk/run/bike to the election booth. If you have any interest in expanding any MORE energy at all, it should be to drive/walk/run/bike your friends, neighbors, and family to the election booth.

Romney will have to inspire this intense passion and feeling in people to do this if he wants to win the WhiteHouse. And Obama will have to do the same to keep it.